About Me

I’m Martin, a Creative Director and motion designer who’s spent the past decade helping brands say something real and say it beautifully.

I believe the best work is born out of collaboration, clarity, and the occasional late-night rabbit hole. I’ve built my career by turning ambiguous asks into sharp, emotionally resonant stories, whether through AI-powered workflows, large-scale campaigns, or scrappy one-offs that still punch above their weight.

I don’t chase flash. I chase impact. That means understanding the audience, shaping the strategy, and sweating the edit, without losing the human thread.

Over the last 7 years at Bloomberg Media Studios, I led creative development across major brand partnerships, built our global video systems from the ground up, and refined how we visually showed up on screen. I’ve written, directed, pitched, and produced. I’ve also mentored teammates, developed scalable workflows, and helped launch high-performing campaigns across APAC, EMEA, and the Americas.

If you’re looking for someone who leads with curiosity, collaborates with care, and builds systems that scale without losing soul, I’d love to connect.

Resume

Creative Director, Video

Bloomberg Media Studios
August 2018 – May 2025

Directed art and visual strategy for global brand and product campaigns spanning video, motion, digital, and editorial touchpoints. Oversaw video systems, campaign storytelling, and creative collaboration across EMEA, APAC, and the Americas, leading distributed teams and agency partners to deliver high-impact work aligned with business objectives.

  • Unified global video branding through a consistent motion identity, elevating production quality and reinforcing Bloomberg’s premium positioning with enterprise clients.

  • Led campaign creative across brand, product, and motion, shaping cohesive narratives with strong visual clarity and emotional resonance.

  • Developed scalable systems including modular templates, motion toolkits, and animation standards used in 100+ global campaigns, enabling distributed teams to produce high-volume content with speed and consistency.

  • Actively contributed hands-on to motion design, storyboarding, and animation across key campaign moments, setting standard for visual execution and mentoring team members in After Effects and motion systems best practices.

  • Guided concept development and storytelling strategy for complex topics like global risk modeling, AI transformation, and sustainable tech across social, editorial, and branded environments.

  • Partnered with clients and internal stakeholders to translate strategic briefs into compelling creative, resulting in campaigns that exceeded benchmarks and earned Webby, FCS, and Digiday recognition.

  • Oversaw integration of AI-enhanced workflows and low-code tools (Runway, Lumen5, Jitter), boosting delivery speed by 30% while expanding stylistic capabilities without compromising brand integrity.

  • Led 15+ cross-functional creatives across time zones, collaborating with regional writers, designers, and producers to ensure visual cohesion across global campaigns.

Senior Multimedia Designer

Agenda NYC
Jan 2015 – August 2018

Directed cross-platform creative at a high-paced agency, overseeing 3D, video, and motion design initiatives for digital and immersive campaigns.

  • Led 3D production across client projects, handling modeling, texturing, and animation from concept to final render, delivering visually striking assets that elevated campaign polish and client satisfaction.

  • Edited, color-corrected, and mixed audio for in-house video productions, ensuring broadcast-quality results that enhanced internal brand perception and supported business development.

  • Directed and created motion graphics and interactive animations that enhanced storytelling, improved UX, and increased engagement across web and social platforms.

  • Designed unified creative across video, web, and social, strengthening brand consistency and streamlining production workflows for faster delivery and better cross-channel performance.

  • Collaborated closely with clients to translate brand goals into creative solutions, helping secure repeat business through tailored content that met both creative and strategic objectives.

Creative Lead

Calculus3
February 2014 to January 2015

Sole creative lead at a boutique agency, responsible for the end-to-end development of visual storytelling, brand identity, and integrated marketing campaigns across media platforms.

  • Led all 3D design and animation efforts for client campaigns, from modeling and texturing to final render, producing visuals that elevated brand presence and contributed to repeat business.

  • Developed creative marketing strategies across traditional and unconventional media channels, resulting in campaigns that drove increased engagement and exceeded client KPIs.

  • Ensured alignment across design, digital, and concept teams, streamlining collaboration and cutting production time by 20% while maintaining creative integrity.

  • Created ad campaigns tailored to client goals, directly contributing to improved click-through rates and measurable upticks in brand recall.

  • Served as primary point of contact for all client design needs, offering strategic and creative leadership that resulted in high client satisfaction and long-term partnerships.

Senior Interactive Motion Graphics Designer

Vertic
Aug 2010 – Feb 2014

Led motion design and compositing for the New York office, defining the look and feel of global B2B and enterprise campaigns across platforms.

  • Created motion graphics and animation systems that enhanced UX and storytelling, improving engagement and increasing time-on-site metrics across key launches

  • Modeled, textured, and animated 3D assets for web and video projects, helping translate complex brand narratives into immersive experiences that drove client satisfaction and repeat work

  • Partnered with strategists, designers, and developers to bring cohesive multi-platform concepts to life, resulting in unified brand expressions across campaigns

  • Presented creative to global clients, incorporated feedback efficiently, and consistently secured approvals ahead of schedule

  • Coordinated with vendors and production teams to manage budgets, timelines, and quality, delivering assets on time with minimal revisions

  • Played a central role in storyboarding and early concepting, aligning visual strategy from pitch through delivery and helping secure buy-in for key initiatives

  • Maintained ownership of the post-production pipeline from asset creation to export, delivering high-quality work under tight deadlines while ensuring visual consistency

Awards

2025

FCS Awards

• Gold – B2B Branded Content with Media Partner, Integrated Campaign – PGIM “Mapping Risk 2024”

2024

Cannes Corporate Media & TV Awards

• Black Award – Best Animation, Graphics & Visuals – Samsung “Team Green”

Collision Awards

• Gold – Marketing & Communications – Samsung “Team Green”

• Gold – Campaign B2C – Samsung “Team Green”

FCS Awards

• Gold – B2B Branded Content with Media Partner, Integrated Campaign – PGIM “Upside/Downside: Global Risk 2023”

• Gold – B2B Branded Content, Videos – CME Group Custom Video Partnership

2023

FCS Awards

• Gold – B2B Branded Content with Media Partner, Integrated Campaign – PGIM “Outthink the Future 2022”

Telly Awards

• Bronze – Branded Content Campaign, B2C – Bvlgari “The Business of Wonder”

2022

Telly Awards

• Silver – Branded Content Campaign – Samsung “Tech Goes Green”

2021

Digiday

• Best Branded Content Series, B2B – Bloomberg Media & Wells Fargo “The Way Ahead”

INMA (International News Media Association)

• Third Place – Best Use of Data to Drive Advertising – Salesforce “Customer Centricity Index”

Native Advertising Awards

• Gold – Best Use of AFP Broadcast – BlackRock “Defining Factors”

• Silver – Best Native Advertising Program B2B (Broadcast) – BlackRock “Defining Factors”

Shorty Awards

• Bronze – Short Form Video – Samsung “Tech Goes Green”

Webby Awards

• Honoree – Samsung “Tech Goes Green”

2020

FCS Awards

• Bronze – Branded Content Campaign, B2B – Wells Fargo “Quest for Better”

Telly Awards

• Silver – Branded Content Campaign, B2B – BlackRock “Defining Factors”

• Bronze – Branded Content Campaign, B2B – Wells Fargo “Quest for Better”

WAN-IFRA (World Association of Newspapers and News Publishers)

• First Place – World Digital Media Awards, Branded Content – BlackRock “Defining Factors”

• First Place – North American Digital Media Awards, Branded Content – BlackRock “Defining Factors”

• Second Place – North American Digital Media Awards, Branded Content – Wells Fargo “Quest for Better”

2019

Native Advertising Awards

• Bronze – Best Use of Video – 3M “Leap Ahead”